Recent innovative pet food launches
Recent innovative pet food launches are being driven by pet health, nutrition, sustainability and owners’ lifestyles.
Functional pet food ingredients on the rise
Functional pet food ingredients boost general health or address specific concerns, such as weight management, digestion and immune strength.
All about the prescription dog food trend
The shift from pet ownership to pet parenting impacts not just products and services, it’s also led to the rise of prescription dog food.
CBD in pet food: what you need to know
Increasingly used by humans, CBD is also administered by some pet owners. But what are the potential benefits of CBD in pet food?
Developing food products for dog obesity
It’s estimated that 40% of dogs are overweight or obese in the UK. Doghop helps producers developing food products for dog obesity.
