Functional pet food ingredients boost general health or address specific concerns, such as weight management, digestion and immune strength.
Many are reducing their meat intake – and that of their pets too. Alternative proteins for pet food development need to be on the menu.
Increasingly used by humans, CBD is also administered by some pet owners. But what are the potential benefits of CBD in pet food?
Human-grade pet food is a significant trend. In this blog we look at what it means for pet product developers and brands.